Victoria's Secret has its social-media game figured out. Lately, the brand has been acquiring around 100,000 new followers per day on Instagram.

The New York Post reports that "the lingerie giant’s total number of followers increased from 8.8 million to 9.5 million in a matter of days, after a series of sizzling swimsuit snaps were posted to the brand’s Instagram page." 

Here are some of the photos from the Victoria's Secret Instagram page. 

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