King of Crazy Town Charlie Sheen has emerged from his high on "Charlie Sheen" haze and is starring in a new ad for DirecTV in which he role plays Platoon with a cable subscriber (above). Sheen actually starred in a different ad for DirecTV in 2007. This is a big ad week for the self-proclaimed warlock: his rejected Super Bowl Fiat 500 ad was leaked yesterday.
Watchdog Million Mom's protest against Liquid Plumr's sexual innuendo-lade ad caused to commercial to go viral, resulting in a million-view week.
WPP, whose portfolio includes Y&R and Ogilvy, had a 43 percent increase in profits for Q4.
After his twin brother nearly died of leukemia, Droga5 copywriter Graham Douglas dedicated himself to figure out an innovative way to save thousands of lives. Click here to see how he did it.
Crispin Porter + Bogusky has added Applebee's to their food repertoire. CP+B also handles Domino's, Arby's, and Kraft's accounts.
DraftFCB San Francisco has hired Donald Tench, a former CP+B senior interactive producer, and Goodby Silverstein & Partners alumnus Jon Drawbaugh.
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